Beauty
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30 New Beauty Items Our Editors Were Really (Really) Into This Month

By now, you've probably surmised that we test-drive a lot of beauty products here at Who What Wear HQ. From nail polish and makeup to hair and skincare, we're eyebrow deep in all things new, exciting, and wish list–worthy. That said, due to the number of products we come in contact with, we've also transformed into the nitpickiest of beauty consumers. Within seconds, we can tell if a new hair oil is too heavy, and we're quick to ignore a serum that yields disappointing results.The good ...

Erin Jahns Sat, 30 Oct 2021 Who What Wear
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20 Products Black Skin Experts Use to Overcome Their Biggest Skincare Challenges

Having melanin-rich skin myself, I've often wondered if the products I'm using are truly the right match for my tone, texture, and general skincare challenges. Truth be told, there's no shortage of amazing products out there that are effective and loved by many, but when I try them for myself, the results just don't quite come through.Many serums, lotions, and other potions say they're designed for all skin types, and that may be true, there's just another layer to Black and Brown skin that...

Shawna Hudson Sat, 30 Oct 2021 Who What Wear
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3 Steps to Identify Your Face Shape (It's Actually So Easy)

Face shape is one of those physical features we might not always be actively thinking about, but it contributes to so many parts of our lives. Everything from picking a hairstyle to determining the best makeup technique and even selecting the most flattering sunglasses hinges on this specific anatomical detail. According to Tanuj Nakra, MD, board-certified cosmetic surgeon and co-founder of Avya Skincare, "The shape of our faces is a direct result of our underlying bone structure, which...

Courtney Higgs Fri, 29 Oct 2021 Who What Wear
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My Nighttime Skincare Routine Is Top-Tier After Discovering These 4 Brands

Is it just me, or do you also feel like you have your life together after buying skincare products? Maybe it's the fact that I'm investing in items to make my skin healthier and more beautiful or the fact that I'm adding another routine to my lifestyle, but I feel a huge sense of accomplishment whenever I invest in my skin. I also find joy in testing out new products. But I must admit that it's difficult for me to stay consistent—especially with a nighttime routine. Late nights out often cut m...

Aniyah Morinia Fri, 29 Oct 2021 Who What Wear