"Makeup should not be about covering up what the beauty industry has deemed as flaws -- it should be about celebration and joy," Shari Siadat, founder of TooD Beauty, tells us passionately. Launched in the beginning of 2021, the clean beauty brand is dedicated to making everyone feel comfortable in their own skin, without having the need to conform to what society considers beautiful.Growing up, Siadat never saw anyone who shared the same features as her being celebrated in mainstream media. "My...
Eyelash extensions can be both a blessing and a curse, much like waterproof mascara. They're great at providing you with luscious, sky-high lashes but not so great when you'd like to remove them on the fly. Ugh.Although we (and most makeup artists for that matter) wouldn't normally recommend removing lash extensions yourself, it can still be done without damage if you have the right tools. To get some insider info on how you can do this, we tapped makeup artist Melissa Hurkman for a walk...
There’s no denying that the chunky boot trend of 2020 is still going strong for 2021. However, of all the clunkier varieties of boots one can buy, lug-sole boots are the one style that holds a special place in our hearts. Equal parts stylish and functional, they’re the one footwear option we think everyone should have in their closet come fall and winter.Think about it: What boot style is better equipped for trudging through winter’s impending snow, slush, and ice? Designed with better gr...
Founded in 2020 by Phway Su Aye and Su Zar Wai Hnin, Gabar is a mind and body fragrance brand that pays homage to Myanmar’s beauty and diversity. For its inaugural launch, the label has released a trio of sensorial perfumes."Being able to support a new generation in using the tenets of mindfulness to slow down and become more confident in their voice and identity is at the root of Gabar," Aye shares with HYPEBAE. "To us, fragrance and beauty can be important platforms for this. Scent has the a...