Merit has launched a new product dubbed the Signature Lip. A hydrating, buildable lipstick, the product's formula dons a soft finish and lightweight feel.The lipstick is available in eight shades such as "L’Avenue," "Slip," "Baby," "Tiger," "Fashion," "1980," "Millennial" and "Cabo." Key ingredients of the lipstick include plant-derived squalene and sunflower seed oil, which provide long-lasting moisture. Papaya fruit extract is added into the mix for soothing properties. Elsewhere, vitamin C ...

"Rice water" is one of the latest beauty trends to take over TikTok, with approval from haircare fanatics like Cardi B. The beauty hack is known to have strengthening and softening effects to the hair, as well as the scalp.For those unfamiliar with rice water, it's the water obtained from rinsing rice prior to cooking it. As reported by Allure, a 2010 study shows that rice water has been around for a while: "The court ladies of the Heian Period, whose beautiful long hair, called suberakashi, rea...

You're welcome in advance! ICYMI, Nordstrom's epic Winter Sale is in full swing, and we're in full-on shopping mode here at WWW HQ. I'll keep this brief because I know you want to get to the goods, but here's what you need to know: from February 18 through February 27, you can score up to 60% off on your favorite brands and items. We're already days into the sale, and we highly recommend jumping on your wish list before all of your most-wanted items have sold out. (A few we've had our eye on al...

Everyone talks about wardrobe basics so much that the word "basics" tends to lose its meaning. Trust me—I get it (I'm a very self-aware fashion editor). But there's a reason we all want to know what basics are best: They take up the majority of our wardrobes and get the most wear, so they are indeed important. And the best basics are the ones that come highly recommended via personal experience.Speaking of personal experience, I'm here to share mine, which I hope will help you shop if you'r...