Beauty
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Bottleneck Bob Haircuts Are Taking Over Spring 2022

With the recent resurgence of '70s hairstyles like the mixie cut, it isn't surprising that the bottleneck bob is now enjoying popularity. With the weather heating up, this short hairstyle is a nice way to lop off extra layers, but with a sweet, fresh twist.The bottleneck bob is a haircut ideal for framing the face. Unlike the classic bob, which is just a blunt cut across the neck or face, this hairstyle adds softness to the facial structure.In essence, this haircut takes inspiration from the nec...

info@hypebae.com (HYPEBAE) Wed, 06 Apr 2022 HYPEBAE
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Deciem, Parent Company of The Ordinary, Is Shutting Down 4 Brands

Deciem recently announced it would close HIF, Hylamide, Abnomaly and The Chemistry Brand in an Instagram post. The beauty company will focus on its crown jewel, The Ordinary, known for its affordable, ingredient-focused serums, as well as skincare brand NIOD. Products will be available for purchase from the soon-to-be-shuttered brands until they run out.“We are refocusing our attention on science-first functional skincare ... This new approach will power us to do more of what you love, while a...

info@hypebae.com (HYPEBAE) Wed, 06 Apr 2022 HYPEBAE
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Emily Ratajkowski Collaborates With Superga on SS22 Collection

Emily Ratajkowski has partnered up with Superga to collaborate on the brand's Spring/Summer 2022 campaign.As Superga's newest ambassador, Ratajkowski put a twist on two of her personal favorite sneakers and made them her own. She made tweaks to the brand's 2750 and 2636 Alpina sneakers, which she dubbed 2750 Emrata and 2636 Alpina Emrata.Of the collaboration with the Italian sneakers brand, the model said, "I love Superga and their timeless approach to sneakers. I’ve been wearing the brand for...

info@hypebae.com (HYPEBAE) Wed, 06 Apr 2022 HYPEBAE
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These 15 Medium-Length Hairstyles Are Easy and Super Flattering

Here's the thing about medium-length hair—it's incredibly versatile. It's not too short, and it's not too long, which means you get the best of both worlds as far as styling is concerned. Do you want to straighten your hair into a sleek, center-parted lob? Great. How about showing off your natural texture in a curly topknot? Or do you want to replicate the wet-look hairstyle that celebrities such as Jennifer Lopez and Kim Kardashian have made famous? With medium-length hair, you have al...

Kaitlyn McLintock Wed, 06 Apr 2022 Who What Wear