Cameron Brink's path to stardom didn't follow the trajectory of your typical WNBA athlete. Growing up, she was more of a "girly girl," insisting on wearing skirts and leggings while initially rejecting the sport because she perceived it to be too masculine. Yet, by the time she reached eighth grade, her love for it became undeniable. "I tried to put off loving basketball for as long as possible," Brink tells Hypebae. "But, falling for it was inevitable."Before embarking on her career, she drew i...

MAC, the cosmetics giant known for breaking boundaries and going against the grain, is turning up the heat with a seductive new campaign to promote its "Nudes" collection. "I Only Wear MAC" stars Odell Beckham Jr. standing against a minimalistic backdrop wearing nothing but his MAC products, capturing his commanding presence and the brand's raw approach to beauty.Beckham Jr.'s fearless attitude and natural charisma align perfectly with the brand's vision, setting the stage for a powerful celebr...

With Y2K indie sleaze back in full swing, footwear is following suit. Isabel Marant high tops, boxing-inspired trainers and motorsport aesthetics like PUMA's Mostro and Speedcat sneakers are making waves. Adding to the mix, adidas recently revived its Rasant sneaker which received so much love, the brand announced a new trendy cowhide colorway at the end of last year.Building on adidas and Stella McCartney's long-standing relationship, the two reintroduce the Rasant in a fresh, collaborative des...

Fashion Week has long become a perfect place to tease new products and collaborations and unsurprisingly, the Fall/Winter 2025 season is living up to its reputation. Fresh off the back of men's showcases in Milan and Paris, we're turning our attention to Copenhagen Fashion Week, beginning with OperaSPORT.The first on-schedule show of the season featured a slew of feminine silhouettes and classic pieces, accessorized by some flashy footwear courtesy of PUMA. Off the back of the Speedcat's insurmo...