Olaplex is partnering with Nicola Coughlan, Jenna Lyons and Sydney McLaughlin-Levrone for a campaign that underscores the importance of having healthy hair."Designed to Defy" features the actor, businessperson and athlete speaking to the camera and breaking the fourth wall, telling viewers to go against the odds and do whatever they want. Each star (as well as the models featured in the video) uses Olaplex to create a solid foundation for hair so that they can try a new trend, color or keep thei...
Neutrogena has been teasing a major celebrity partnership for the past few weeks and the brand is finally revealing that its newest ambassador is none other than the multi-talented John Cena.The actor is starring in a campaign titled "Sunscreen You Can't See" accompanying the launch of its newest sunscreen, the "Ultra Sheer" Mineral Face Liquid Sunscreen with SPF 70. In the short video, Cena arrives on set to begin his partnership with the brand, but no one can see him. He, like the sunscreen, i...
Dyson is expanding its lineup with the introduction of its newest innovation, the Dyson "Airbrow," designed for use on the eyebrows."The Dyson 'Airbrow' redefines how we style brows at home, harnessing powerful and precise airflow, combined with our styling round brush," the brand said in a press statement. "Promising to elevate your brow game to aerodynamic perfection, the Dyson 'Airbrow' sculpts, styles and smooths brows with a single stroke."A new tool that combines ease and precision, it wil...
The fusion of ballet flats and trainers is gaining momentum and Miista's latest release -- the Nikoletta, is a sleek addition to the trend. Whether you call them Sneakerinas, skinny sneakers or Mary Jane sneakers, this hybrid silhouette is everywhere: from Bad Bunny and adidas Originals' recent collab to PUMA's Mostro Fey. Now, Miista is stepping into the conversation with a design that's both sporty and chic.The Nikoletta comes in three colorway options: black and white, black lace and a brown/...