Beauty
featured-image

Soft Services Introduces a Fragrance-Free Shower Gel to Its Body Care Portfolio

Soft Services, the brand founded by two Glossier alums and known for its chic packaging, has introduced a daily shower gel to its body care portfolio.Meet the new Comfort Cleanse Ultra Soothing Shower Gel, an anti-irritation, hydrating daily body cleanser. The body wash is formulated with sensitive and irritated skin in mind, immediately providing moisture and comfort with a quarter percentage of glycerin. The unique water-oil texture acts as a skin prep or protective lubricant to double as your...

info@hypebae.com (HYPEBAE) Mon, 22 Aug 2022 HYPEBAE
featured-image

Nike and Patta's "Pure Platinum" Air Max 1 Gets an Official Release Date

Marking the next phase of Nike and Patta's ongoing partnership, a new colorway of the duo's collaborative Air Max 1 silhouette has finally been given its official release date.Part of Nike and Patta's "The Next Wave" collaboration which kicked off in 2021, the sneaker has already been released in a number of bold colorways, with the latest "Pure Platinum" offering first teased back in June. Fusing the now-iconic wave pattern with Nike's signature Air Max silhouette, the newest iteration features...

info@hypebae.com (HYPEBAE) Tue, 23 Aug 2022 HYPEBAE
featured-image

The Viral TikTok "Marinated Makeup" Trend Is a Y2K Fan’s Dream Era

We're over the "clean girl" phase of beauty at this point, as the trend is admittedly not 100% realistic. Now, people are embracing the more lived-in look, or in the words of beauty enthusiasts on TikTok, "marinated makeup."The marinated makeup trend sweeping TikTok blends Y2K nostalgia with nightlife culture. This entire aesthetic is one that we've seen for quite some time, yet we didn't know it had a name. For context, marinated makeup isn't as literal as it sounds, so please don't tenderize a...

info@hypebae.com (HYPEBAE) Tue, 23 Aug 2022 HYPEBAE
featured-image

It's True—Makeup Artists Can't Stop Reaching for These Dreamy Contour Palettes

If you're a contouring newbie, you've definitely come to the right place. It isn't always easy to learn, especially if you aren't totally sure what your face shape is or what areas to sculpt and define. But, I do have good news. Makeup artists tout this specific kind of contour product as *the* makeup for beginners. They swear by it to create serious shape and dimension without being overly difficult to use. Okay, I'll just tell you. I'm talking about using a good cream contour palette.Accordi...

Shawna Hudson Tue, 23 Aug 2022 Who What Wear