Nike and Martine Rose's latest collaboration merges "nerd core" with "jock core," reimagining the worlds of sport and gaming as one. Continuing their eight-year partnership exploring unconventional subcultures, the duo spotlights gaming as a form of athleticism and self-expression.True to Rose's fascination with identity and culture, the campaign repositions the gamers as today's athletes, spotlighting esports stars ANa, Billy Mitchell, Scarlett, SonicFox and TenZ. Their achievements are cast th...

[Taking up space is in and shrinking yourself is out. In a world where you can be anything, be as bold as you can be, especially when it comes to your wardrobe. Your closet can act as a space for play and performance, where different characters come together from the ‘fits you’ve so carefully curated. It crafts a style story like no other, and for the next one, DSW wants to write it with you.With the store’s selection of trendy styles and silhouettes – think the most staggering, surprisi...

Pink, feminine and beautifully sleek; this dreamy new sneaker drop is everything. The New Balance 204L arrives in a brand-new colorway exclusive to NAKED Copenhagen, and we can't stop staring.With its pared-back silhouette and delicate proportions, the 204L draws inspiration from the aerodynamic lines of 1970s running shoes, reimagined through the lens of early 2000s performance design. Sitting lower than its Y2K counterparts, it trades bulk for balance, offering something both nostalgic and fre...

Everyone knows that diamonds are a girl's best friend, and we'd argue sneakers are a close second. But now, you don't have to choose because PUMA and Swarovski just joined forces to deliver the ultimate collision of sparkle and sport with their new limited-edition Speedcat sneaker, dripping (literally) in crystals.Originally introduced in 1999, the signature Speedcat silhouette gets a high-shine makeover with a coat of 5,316 black Swarovski Crystals, each carefully applied in varying sizes by ex...