Fashion
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TTSWTRS' New FW24 Campaign Blends Opera With AI

Ukrainian label TTSWTRS just dropped its Fall/Winter 2024 collection, "Opera." The collection sees the brand teaming up with fashion tech start-up Genera, blending AI technology with elegance to develop its campaign alongside offering AI-driven virtual try-ons.Inspired by classical art forms, the FW24 offering aims to present a contemporary take on its fluid movements and traditional aesthetics, taking inspiration from music composition, ballet silhouettes and the processes of classical musician...

info@hypebae.com (Hypebae) Tue, 03 Sep 2024 Hypebae
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The Newest Addition To Your Speed Dial? Prada's FW24 Hotline

Get Prada on speed dial thanks to its new Fall/Winter 2024 campaign, an evolution of its last release -- inspired by dialogue and conversation between individuals. Teaming up with American filmmaker Miranda July, the new campaign features Hunter Schafer and Letitia Wright and is set to appear on billboards across key cities worldwide.Bringing the art of conversation to life, each billboard will feature the same toll-free phone number that the public can actually call and speak to. Upon calling t...

info@hypebae.com (Hypebae) Tue, 03 Sep 2024 Hypebae
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Peggy Gou Is Stone Island's First Female Community Campaign Star

Stone Island just released the next installment of its ongoing "Community as a Form of Research" project that kicked off back in January. This iteration features a star-studded line-up that includes man of the moment, Liam Gallagher, alongside actor Russell Tovey, musician and skateboarder Sage Elsesser and DJ and producer Peggy Gou -- who also happens to be the first female community member to be featured in a campaign by the brand.Spotlighting the new Fall/Winter 2024 collection, the campaign ...

info@hypebae.com (Hypebae) Tue, 03 Sep 2024 Hypebae
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Four Under-The-Radar Brands That Scandi Style Fans Need To Know

Now in its milestone tenth year, Oslo Runway is a vibrant celebration of all things sustainable and Scandinavian, where the essence of Scandi style is more palpable than ever. While Copenhagen Fashion Week may be stealing the spotlight as Scandinavia's most famous fashion event, Oslo Runway remains a hidden gem, deeply rooted in Norway's capital. It's the birthplace of popular brands like Holzweiler.This year, Oslo Fashion Week once again demonstrated its commitment to showcasing the crème de l...

info@hypebae.com (Hypebae) Mon, 02 Sep 2024 Hypebae