Fashion
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Alaïa Announces New Creative Director, Pieter Mulier

Pieter Mulier is joining Alaïa as the storied fashion house's new creative director. CEO Myriam Serrano announced the news in a press release: “It is my great pleasure to welcome Pieter into the Alaïa Maison. Pieter stands out with remarkable technical talent and devotion to the craft, a sharp eye for construction and a sense of timeless beauty that is deeply ingrained in the creative approach of our Maison," she wrote.Mulier's newly announced role follows his work as global creative direct...

info@hypebae.com (HYPEBAE) Fri, 05 Feb 2021 HYPEBAE
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5 Lingerie Trends That Will Dominate Your Underwear Drawer This Year

Lingerie and intimate apparel have been on the rise ever since the pandemic began, alongside ongoing trends like loungewear and comfy slides. According to WWD, underwear labels like Knix and MARY YOUNG saw a surge in sales last year, while brands like Zara expanded their offerings to reflect the market shift. As we anticipate another year mostly spent indoors, we've gathered some of the hottest trends to look out for and try in the world of lingerie.As expected, comfort is at the top of the list...

info@hypebae.com (HYPEBAE) Fri, 05 Feb 2021 HYPEBAE
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Take an Exclusive Look at Jesse Jo Stark's New Deadly Doll Drop

Jesse Jo Stark has added a range of new items to her clothing brand, Deadly Doll, beloved by celebrity fans including Dua Lipa, Bella Hadid and Irina Shayk. Building anticipation for her forthcoming full-length album, set to release later this year, the drop ranges from tops to bottoms to accessories.A lookbook starring Stark herself pictures the songstress, styled with a gravity-defying mohawk, modeling the items. A cropped T-shirt is adorned with a rhinestone-encrusted version of the Deadly Do...

info@hypebae.com (HYPEBAE) Fri, 05 Feb 2021 HYPEBAE
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Lingerie Brand Bully Boy Launches Valentine's Day Capsule

Canadian lingerie brand Bully Boy has unveiled a new capsule collection for Valentine's Day, featuring handmade bras, panties and more intimates that make for perfect gifts for a partner or yourself.Designed and produced locally in Toronto, the Valentine's range comprises of cute, romantic lingerie pieces guaranteed to lift your mood. Black hearts cover the mesh Rosa Top and the matching, high-waisted Rosa Panties, and even the long-sleeved Pyrus Bodysuit and the Ray Bra. Another standout set fr...

info@hypebae.com (HYPEBAE) Fri, 05 Feb 2021 HYPEBAE