Fashion
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Rising Korean Label JOEGUSH Taps Insta-Famous Cat Morae Park for FW21 Collection

Joining numerous designers showcasing their Fall/Winter 2021 collections online, rising Korean label JOEGUSH has debuted its latest range. Among the punk-inspired looks, the lineup is highlighted with an unexpected collaboration featuring Insta-famous "catfluencer," Morae Park.As spotted on both menswear and womenswear items, the feline's face is printed onto an ivory-colored hoodie, crewneck sweater and white T-shirt. The wardrobe basics are styled with JOEGUSH's latest designs, which are reint...

info@hypebae.com (HYPEBAE) Thu, 04 Mar 2021 HYPEBAE
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LeSportsac Taps Studio Ghibli for 'My Neighbor Totoro' Collection

Studio Ghibli's My Neighbor Totoro franchise has been gaining much attention this year, receiving a luxury team-up with LOEWE in January. Now, the 1988 anime has received a bag collaboration with LeSportsac."It was a dream, but it wasn't a dream," the tagline reads, referencing a quote from the movie. Arriving in 22 pieces with two key colorways, the collection is designed with inspiration from the main characters Satsuki and Mei.The "Totoro Botanical" print sees repeated patterns of Totoro in ...

info@hypebae.com (HYPEBAE) Fri, 05 Mar 2021 HYPEBAE
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Apparis Launches Vegan Leather With New Spring/Summer 2021 Collection

Determined to imbue a sense of playfulness during uncertain times, Apparis has released the "Fun House" Collection for Spring/Summer 2021. Featuring a fresh color palette of pastel hues like Lilac, Paradise Green and Pale Banana, the new campaign follows a diverse cast of talents as they go through their daily routines and activities, while dressed in sleek, upscale outerwear and elevated loungewear. The 100% cruelty-free, vegan pieces from the latest collection will be released by the New York-...

info@hypebae.com (HYPEBAE) Thu, 04 Mar 2021 HYPEBAE
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Hood By Air Recruits Naomi Campbell for First Campaign Since Relaunch

Hood By Air, the avant-garde streetwear brand that announced its return from hiatus in July 2020, has released its first ready-to-wear campaign since reentering the scene. Shot by Luis Alberto Rodriguez, the black-and-white images reveal Hood By Air's first full-fledged collection, titled "THE PROLOGUE," since relaunch. According to a press release, the range "acts as a pre-collection to the brands official return."HBA founder Shayne Oliver tapped Naomi Campbell to front the new campaign, a choi...

info@hypebae.com (HYPEBAE) Thu, 04 Mar 2021 HYPEBAE