Fashion
featured-image

Chanel Loses Court Fight With Huawei Over Similar Logos

Chanel has lost a European Union court battle with Huawei, which sought trademark protection for a logo the French fashion house deemed too similar to its interlocking Cs.In 2017, Chinese tech company Huawei applied for EU trademark protection for a logo to be used on computer hardware. The emblem features two intertwining U-shaped lines, a design Chanel believed was too similar to its logo, which is protected under intellectual property. "The marks at issue share some similarities but their vis...

info@hypebae.com (HYPEBAE) Thu, 22 Apr 2021 HYPEBAE
featured-image

Acne Studios Debuts New Range of Canvas Bags and Bandanas for SS21

Acne Studios is back with another collection of accessories for the Spring/Summer 2021 season. The range consists of canvas bags, bandanas, ready-to-wear pieces and other essentials like hats.Standouts include the black oilcloth tote and the large beige shopper, which is crafted from thick cotton canvas material and features Acne Studios branding on the front. Elsewhere, the paisley scarf comes in an array of shades such as blue, lilac, green, pale yellow, purple and beige. Meanwhile, the large ...

info@hypebae.com (HYPEBAE) Thu, 22 Apr 2021 HYPEBAE
featured-image

Louis Vuitton Names BTS Global Brand Ambassadors

Shortly after the K-pop group's unexpected collaboration with McDonald's, BTS has now been named the House ambassadors of Louis Vuitton. The announcement comes after the HYBE-led band wore designs from the fashion brand for red carpet appearances."I am delighted BTS are joining Louis Vuitton today. I am looking forward to this wonderful partnership, which adds a modern chapter to the House, merging luxury and contemporary culture. I can’t wait to share all the very exciting projects we are wor...

info@hypebae.com (HYPEBAE) Thu, 22 Apr 2021 HYPEBAE
featured-image

Parade Launches Its First Collection of Bralettes

Known for its inclusive underwear, Parade has now expanded its offerings to include bralettes. The Gen-Z brand's latest silhouette arrives in two different designs: the Scoop and Triangle."Expanding Parade into becoming a full-stack underwear company with bralettes is a natural next step. We saw our community eager to complement their Parade underwear with an equally comfortable, stylish and sustainable top offering through social and jumped to deliver," Parade's founder and CEO Cami Tellez said...

info@hypebae.com (HYPEBAE) Wed, 21 Apr 2021 HYPEBAE